Can Health Communication Help to Tackle Youth Drug Addiction Problems in Hong Kong, China? Pages 41-45

Da Li1, Man C.M. Tsui2 and Zaohuo Cheng1

1Wuxi Mental Health Center and Tongren International Rehabilitation Hospital, China; 2The Hong Kong Polytechnic University, Hong Kong, China

DOI: http://dx.doi.org/10.12970/2310-8231.2013.01.01.5

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Abstract: Overall, there are impacts of mass media on public health issues. However, whether the impacts are positive or negative, effective or ineffective, rely very much on a wise use of health communication tactics and a close collaboration with various parties including public health specialists, media gatekeepers as well as the target audiences etc. This paper attempts to discuss whether health communication contributes to tackle youth drug addiction problems in Hong Kong, China.

Keywords: Mass media, health communication, public health, youth drug abuse. Read more